49 minutes

…on why waste = food.

“The goal is very simple and technical. And the goal is a very delightfully, safe, healthy and just world with clean air, soil, water and power, economically, equitably, ecologically and elegantly enjoyed.”

Enjoy! :-)

(disclaimer: a) just found this while searching for the Silent Spring link on my previous post, b) Braungart is (was) my professor @ varsity, c) I’ve already mentioned their philosophy aka the Cradle-to-Cradle approach a few times here on my blog since 2005. I really believe in the C2C idea and took up my work within ecosan because it’s one doable way to close the loop. Oh, and thx 4 this documentary!)

3 comments » Write a comment

  1. Hi JK,
    Sorry for unrelated comment but am looking for blogs in any of the kenyan languages. Saw Maitu ni ma itu, got any other ideas? will appreciate.
    becks

  2. This is incredible. 49minutes of positivity. I just love the smiles on their faces as they get excited about their ideas! Imagine a world like that… btw heard about the today-release Honda FCX Clarity? First commercial production of a hydrogen fuel-cell powered vehicle. Way to go!

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