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September 28, 2005

Wewe ni Ujerumani!

Yes, Du bist Deutschland (=you are Germany). Me? A country?

This 30 million EURO campaign, initiated by 25 big media companies in Germany, tries to reach 1,6 billion contacts which equals around 98% of all Germans (~16 contacts per person) – everything over a period of 4 months.
The message they are trying to convey is simple: [...]

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